Monday, March 10, 2014

Direct sellers to do list:

Here are some tips to help you become an organized seller, paying attention to detail and make your business look more serious, which will reflect on trust from your clients and prospected clients as well:

  • Clean your items and display them neatly, on a rack or on a table;
  • Place the price tags in each product individually or collectively, so it is visible and clear to your customers;
  • Sort your items by category, for example: eye shadows; pencils, foundations, mascaras...
  • Advertise the sales: let the people know beforehand where the sales party will take place: Use Facebook, Craig's list, or send a personalized e-mail to your established clients, friends, co-workers, etc.  

  • Don't clutter your items, find a balance between the amount of products you have for sale and the opportunity for them to be seen.

Saturday, March 8, 2014

Cross selling

Cross selling is a marketing technique, in which the seller tries to sell to their established clients other products and services other than the ones the client original bought, being more effective if they are complementary products or services.
Next time your clients ask for the 3D Fiber Lashes mascara, show them the eyeshadows Minerals Pigment Powder, or when they show interest in buying the BB Cream , explain them great the BB Cream shades match with the lip glosses.

Friday, March 7, 2014

The power of word-of-mouth

It's the oldest tricks in the history of sales, before spot ads, billboards and online affiliate programs. When the product is good, it sells by itself and word travels far and fast, especially when the competition is tight.
Create your own referral program by rewarding your most loyal clients: every time they bring you a new client, find a way of rewarding them to show appreciation.
Keep your old clients happy and the new ones excited about your brand!

Thursday, March 6, 2014

XXI century direct sales parties

Imagine having a direct sales party with your customers all over the world. Or being away on vacation with your friends or family and still be able to participate in a sales event. Wouldn't it be great?
Luckily for us, we're in the XXI century, a new millennium of possibilities at just one click of a distance.

  • Skype -> you can build your community around Skype by creating a group, and engaging in a group chat, talking about your products, hearing your clients feedback, and giving advice to one another, all of this in the comfort of your own home. 

  • Google Hangouts -> it's easy to create a Google Hangout. Just schedule a day and a time for the hangout, set up your webcam and invite your customers. It's like a living room environment, everyone will be able to see and hear everybody in the hangout face to face, as the one speaking is the one who appears on the screen. Also, everyone is able to hear what everyone is saying and you can still chat or send some links to your products on the chat window on your right.
Enjoy your XXI century direct sales parties !

Wednesday, March 5, 2014

The Rockstar Effect

Rockstars are considered superior talents, they are worshiped, opinion makers, respected and confident. If you're not ready yet to be a rockstar in your business, try hiring one to the next sales party or booth event: you will surprise and engage your community and customers, and you'll get enough inspiration to become one yourself. Hire a professional make up artist to your event and challenge him to use only the products you're selling on your client's complete make overs. You can actually make it as a game and raffle 3 or 4 make overs through your event guests. Not only this will be a way of showing off your product's potential at a professional level, but your customers will be focused on learning new techniques with the products they are already familiar with.

Tuesday, March 4, 2014

How to use Instagram to boost your business



If you look at Instagram as a tool instead of social entertainment, there are plenty of ways of benefiting from it. Almost everyone uses a Smartphone these days and the old saying "a picture is worth a thousand words" has never been more actual. Plus, Instagram has the video feature, hashtags and direct sending, plus all the other sharing options for other social media channels, such as Tumblr, Foursquare and Facebook.
You can build your own community of followers, clients and prospect new ones by adding following the ones which profile is related to what your business is about.
Fashion, beauty and the food business have been the most profitable businesses on Instagram. Here are some tips:
Take live pictures from your business events, parties and gatherings and share them in real time;
Use and follow hashtags: by doing this you will be exposing your business as well as knowing what's out there, especially your competition;
Create a personality to your business: don't just share images and videos of your products, share inspirational pictures, thoughts, and tips. Make your audience feel that they are dealing with a human being instead of a marketing machine.

Monday, March 3, 2014

Quick & healthy recipe for your next direct sales party


One of the biggest keys to a successful direct sales party or gathering is to connect with your customers and bond. You can bond over experiences and over the product you're selling but you can also provide a good treat, specially for those sweet tooth.
So why not cake & tea?
What? Cake makes you fat? Not a problem! You're a vegan? Lucky for you, this is a vegan cake!
Here's a recipe for Banana  super easy to follow:

Ingredients:

  • 2 ripe bananas
  • 1 apple, peeled and diced
  • 1/2 cup Sucanat or Stevia (...or sugar)
  • 1 3/4 cups whole-wheat flour
  • 1/2 cup unsweetened applesauce
  • 1 teaspoon baking soda
  • 1 teaspoon salt
  • 1 teaspoon cinnamon
  • 1 tablespoon chopped walnuts (or any other nuts)
Directions:


Preheat oven to 350°F. Lightly spray a 9-inch loaf pan.
In a medium-sized bowl, mash the bananas with a fork.
Add the diced apple, Stevia (or Sucanat), flour, applesauce, baking soda, salt, and cinnamon to the bowl, and mix well. Pour into greased pan, and sprinkle with chopped walnuts
Bake for 40 to 50 minutes or until a toothpick inserted in the middle comes out dry.
Cool in pan for 15 minutes, and then transfer to a cooling rack. 
Enjoy!

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