Wednesday, April 30, 2014

How To Sell Anything


Today we're sharing an infograpghy by Anna Vital on how to sell anything to survive as an entrepreneur, starting with trust: having a clientele that trusts you is vital for any sale, and it's something that should be built since the beginning, even if your client doesn't buy the product when you first approach him. 
Stand optimistic, yet transparent about your products, and be reasonable on where/when to approach your clients. Also make sure that you follow the sale (or prospective sale), whether you already made the sale, or not: always make sure the client is happy with the product, and be patient: you'll probably hear a lot of "nos" before hearing a YES.

Tuesday, April 29, 2014

The Importance of Visual Branding

In the direct sales business, visual branding is extremely important, as it will help you connect with your community, and express your brand's personality, making it memorable.
Here's a few tips on how to develop the Visual Branding:

  • Set your color palette: a strong color palette is a key element of brand recognition; bright or pastel colors inspire creativity and dark blues and maroons inspire trust and insurance
  • Determine your brand's fonts (and stick with them). This way, even before your clients read the message, they will recognize the font and associate it with the brand automatically;
  • Be consistent with your design templates & structure.

Monday, April 28, 2014

Sales Techniques - That Actually work


Today we're showing an infography by the Professional Academy with some Sales Techniques. 
Sales can be competitive and demanding, but if you believe in yourself, if you're professional and trustworthy, and a great listener to your clients, your sales will definitely grow and most important: your clientele.

Sunday, April 27, 2014

5 Rules To Get More Instagram Followers

  1. #nofilter is the most popular hashtag on Instagram, and Mayfair is the most successful filter when it comes to user interactions;
  2. Statistically, Sunday and Monday are the best two days to post on Instagram;
  3. The more #hashtags you use, the more your follower engagement will increase;
  4. Any time is good to post pictures, there is no better time of the day to post;
  5. But if you're posting videos, the best hour to do so is after work hours, between 9p.m. and 8.a.m. to get the highest number of interactions.

Friday, April 25, 2014

Instagram VS Vine (Twitter)


Social Media is at war. Instagram has been growing more and more, while Twitter is still very popular. Instagram now allows 15 seconds of video, shareable to Facebook, Twitter, Tumblr, E-mail and so on. Vine, the Twitter video app, only allows 6 seconds of video, and only shareable to Facebook and Twitter, but it allows embedding to blog posts.
One thing we know for sure: short video usage in social media has become more and more popular when it comes to engaging with the community and clients.

Thursday, April 24, 2014

Tips by Younique: Be Different Than Your Competition


Competition is tough, but if you keep copying the same techniques as the competition, if you don't stand out, if you don't think out of the box, you'll just be another small fish in the ocean.
This quote is an advice for those sellers who keep looking at the competition as role models. It's always good to have mentors when it comes to business, but copying every move will just tie your feet into the ground, when you are able to fly.

Wednesday, April 23, 2014

Social Media: Essential Tasks

  1. Sign in, check messages, comments and replies;
  2. Damage control if necessary;
  3. Post fresh content;
  4. Reach out to at least 3 of your followers;
  5. Reach out to at least 3 new people;
  6. Monitor the competitors and the industry reviews;
  7. Brainstorm future posts based on your followers feedback;
  8. Check out statistics