A
business plan proposal outlines your business, your market and how you want
your product or service to be delivered to potential customers. Think of it
this way: It is a mix of both a business plan and a business proposal. While a
business plan is used to sell your business to investors, a business proposal caters
to a client. Ultimately, they are both used for sales. Much like a sales
document, it is designed to persuade the client to hire your company instead of
a competitor. The business plan proposal addresses a specific need of a
specific client. These require careful attention.
Getting started:
The
first steps of writing a business plan proposal involve introducing your
company. This is quite similar to an executive summary, where you outline what
you do and who you are. Here, you should focus more on establishing credibility,
and how your business can fulfill the client's needs. It is also a good idea to
let the client know about your history and what you've done before.
Researching and planning is always a
pre-requisite. Spend some time and effort in researching what the client's
actually needs in order to tailor your proposal according to what the client
wants.
Paying
attention to logistics is an absolute must. The client should be well informed
beforehand on how, where and when the product will be delivered. The same case
applies to a service delivery as well as a direct sales company. This clears up any
confusions, and lessens the changes of lawsuits being filed when a client feels
he has not been fully satisfied.
There
is usually no hard and fast format specified for a business plan proposal, so
feel free to tweak it a bit. Some of the areas that you must cover are the goals of your proposal, the time and cost requirements for
the whole proves and the benefits the client will receive by taking up your
recommendations. It should highlight the company's strengths and dispel and reservations
the client may have.
At the end stage:
You can apply the finishing touches to your business
plan proposal by making sure the information is arranged in
a proper manner. You should also have someone proofread the proposal to catch
spelling and grammatical errors. If you keep all of these pointers in mind, you
will soon have lots of clients thanks to the best business plan proposal ever
drafted!
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